Store for organic clothes in Germany
Since 1982… this fact talks a lot about this Swiss based company. The mission is to produce textiles in many variations in a short time especially for international customers, and to finish these products with high quality screen printing, embroidery and and applications in all possible (and almost impossible) variations. Taking the business online and digitizing the entire purchase process is a huge challenge but unavoidable. The use of a trust and qualified partner for the online channel is essential.
Client
***
Industry
textile and fashion
Project Type
Webshop
TEAM
1 PM, 4 Devs, 1 QA
Website-Status
Key Services
- Magento 2
- Customization
- Data Engineer
The Challenge
A provider of custom shirts and business apparel needed a modern e-commerce platform that could present premium custom shirts and business apparel while providing an intuitive ordering experience for both individual and corporate customers. The key priorities were clear product structuring, easy customization, strong performance, and a scalable technical foundation for future growth.
CUSTOM PRODUCT CONFIGURATION
A user-friendly configurator for fabrics, collars, cuffs, and personalization options
EXTENSIVE PRODUCT CATALOG
Clear organization of collections, fabrics, and business solutions.
PERFORMANCE & USER EXPERIENCE
Fast, seamless shopping across desktop and mobile.
SCALABLE E-COMMERCE SOLUTION
A flexible platform ready for future features and markets.
The Solution
Ecentura developed a modern e-commerce solution for Shirt Laboratory with a strong focus on usability, performance, and flexibility. Custom frontend development, a scalable system architecture, and targeted technical optimizations created an online shop that supports both customer needs and internal business processes.
01. CUSTOM FRONTEND
Responsive design with intuitive navigation and premium product presentation.
02. PRODUCT CONFIGURATOR
Flexible configuration of fabrics, collars, cuffs, and details.
03. PERFORMANCE OPTIMIZATION
Improved loading speed, caching, and code quality.
04. SCALABLE PLATFORM
Easy administration and future expansion.
05. LONG-TERM SUPPORT
Ongoing maintenance and development.
The Outcome
Shirt Laboratory now has a powerful and future-ready online shop that presents premium custom shirts professionally, delivers a smooth customer journey, and supports long-term digital growth.
CUSTOM
PRODUCT CONFIGURATION
SCALABLE
SCALABLE
RESPONSIVE
OPTIMAL USER EXPERIENCE
SEAMLESS
SYSTEM INTEGRATION
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